Dancehall star Demarco proves that he is an artiste who is unafraid to challenge himself or his peers with the recently-releasedhard-hitting street gem‘Till My Time Come’. The video is fast approaching the million view threshold since its release only a fewweeks ago.
“I am just giving the fans what they want, street bangers, club bangers, lyrics, metaphors, telling stories through music, stories that reflect the grimy side of life,” Demarco said.
The single itself was released last month under his True Gift Entertainment label and is available for streaming on all major download platforms.
The video has a cinematic quality with Demarco playing the unapologetic role of a gangster living his life on his own terms with booze, babes and bricks until his inevitable end.
The deejay spits menacingly: “and mi nuh know bout plane, check di pilot/mi only know fi squeeze and point and fly bat”.
The deejay uses clever wordplay mixed with gory admissions of gunplay and boastful taunts to show why he's arguablyone of the game’s top deejays.
Demarco has been riding a hot streak as his previous video, 'Bunx Pon It', released last month, racked up over 2.5 million views on social media sharing platform, YouTube, since its release on September 11th.
“The Bunx Pon It video is still getting a lot of views in Africa, Europe and the Caribbean diaspora, so right now, it's a good look," Demarco , whose real name is Colin Demar Edwards, said.
Demarco recently wowed thousands of patrons with a marquis high energy performance at the Creole Culture Festat the Miramar Regional Park Amphitheater in Miramar, FL on October 19.
Demarco is widely regarded as one of the most talented and well rounded individuals in dancehall today, scoring hits as a producer, songwriter and an artiste. He known for the hit singles, 'Puppytail', 'Standing Soldiers', 'I Love My Life' and 'No Wahala' featuring Akon and Runtown which has racked up over 17million views. He has produced singles and beats for industry heavyweights like Sean Paul, singer-rapper Olivia and rapper Styles P.
“I’m a well-rounded artiste, producer, songwriter and engineer. When I go to the studio, I generally start off with a blank slate and whatever mood I am in or the feel I get, I just start writing; after I find the right melody, I then determine the direction I want to go," Demarco said, explaining his “creative process”.
“But at the end of day, it’s the people who decide what is a hit and what is not, I am just putting in the work and making good music,” he said.