Wednesday 30 September, 2020

Snack smart, snack ‘happea’ with National’s new healthy snack line

National Baking Company has a new smart snack on shelves this summer.

National Baking Company has a new smart snack on shelves this summer.

National Baking Company, premier baked goods producers in Jamaica, has revealed yet another product to the local market.

Chickpeas, the gluten-free and lightly salted snack product, comes on the heels of the unveiling of the newly rebranded 'National Nuts' line – championing National’s mission to provide healthier snack options to the market.

Chickpeas is a great addition to the healthy snack space, and offers key nutritional benefits to consumers as the product is gluten-free, nut-free (allergies be gone), and rich in fibre and protein.


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Director of Sales and Marketing Craig Hendrickson re-affirmed National’s commitment to providing Jamaicans at home and in the diaspora the best quality products for consumption. 

‘The market has seen significant changes in the consumption patterns among Jamaican buyers towards more nutrient-rich foods’.

This brought the team to the realisation that there’s a ‘responsibility to create products that contribute to the overall wellbeing of our Jamaican customers.’

As confirmed by brand manager Kari Steele, National Baking Co will be putting more emphasis on the development of products which support health seeking habits.

‘As we become a more fast-paced society, Jamaicans everywhere are adopting behaviours which seek to preserve their quality of life.

Many people do this by balancing physical activity with the foods they consume.

We are now more than ever, focused on delivering nutrient-rich foods. 

The 'smart snacking' line of products from National will be a perfect fit into the lives of Jamaican consumers who share this outlook.’

National Chickpeas is available islandwide this summer.

National is assured Jamaicans everywhere will easily access and readily enjoy the crunch of the new snack option.

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