Peer to Peer car rental platform launched in Jamaica
Cherie Williams, founder and CEO of Rent Yuh Ride
The Caribbean's first peer-to-peer car rental platform, Rent Yuh Ride (RYR) has been launched in Jamaica.
The new service will connect thousands of travelers to private car owners to facilitate car renting in a way that is efficient, affordable and safe, according to a press release announcing the launch of the service.
The new service promises a platform that will enable seamless transactions while also rewarding users with travel credits and incentivised bonuses.
Led by a team of black women, RYR's operations will be out of Kingston, Jamaica and will eventually expand across the Caribbean.
Further boosting its new platform, RYR will partner with the Insurance Company of The West Indies (ICWI), a leader in motor insurance across the Caribbean to provide private rental insurance to car owners at a discounted rate. In addition, RYR will use Jumio, a leader in online identity verification, to definitively authenticate users on the platform.
How it works
The Rent Yuh Ride platform will be accessible online from anywhere, at any time. It's a marketplace where car owners can sign up, upload their vehicle info (and documents) to be approved and listed on the site for free. Simultaneously, travelers can sign up, search through available vehicles in their desired destination, choose a pickup location, then book.
Once the vehicle has been picked up, the owner gets paid electronically. When it is returned, this will complete the transaction, and both parties are then able to leave each other a review.
"Travelers deserve a better way to rent cars, they need options and what's available just doesn't cut it," explains RYR Founder and CEO Cherie Williams.
"With the Rent Yuh Ride platform, you can choose from a wide range of vehicles that fit your style, a wide range of prices that fit your budget, and there's absolutely no negotiating back and forth. Moreover, car owners have underutilised vehicles for months at a time and Rent Yuh Ride will provide new opportunities for them to earn additional income," says a frequent traveler to the island.
"It's a win-win situation on both sides: one person will make money and the other person will save money."