Monday 6 April, 2020

Amber Group partners with NCB to launch mobile payment app

Technology outfit, Amber Group Limited has partnered with National Commercial Bank Jamaica Limited (NCBJ) to launch the Amber Pay mobile app.

Amber Pay will allow merchants to process their customers’ payments via smartphone or tablet, ultimately eliminating the need to carry cash or a physical wallet.

The onboarding process is quick and easy and once registered, users will experience the convenience of having an electronic wallet that houses most major debit and credit cards, enabling them to make secure transactions, Amber Pay said in a press release.

All current NCB merchants will be able to accept payments through the Amber Pay App via a simple registration process. Merchants who are not currently serviced by NCB can sign up at any time, subject to approval by NCB.

SME’s make up a large percentage of the business sector in Jamaica and they stand to gain significantly from accepting payments through this solution, according to Amber Pay.

What’s more, Amber Pay can be fully integrated with NCB’s portable POS machines allowing for on-the-go payments.

Group Managing Director of Amber Group, Michael McNaughton, believes that the real advantage to merchants is the business intelligence that will be generated by the technology.

“What we’ve been able to do through Amber Pay, is to provide SME’s with the same tools as big businesses. These businesses will have this information available to them through this solution which utilizes Amber’s globally used business intelligence expertise,” he said.

Amber Group Managing Director, Michael McNaughton

McNaughton noted that the solution strongly emphasizes sales and customer analytics; providing merchants with data such as real-time transaction details on a management dashboard, customer demographics and purchasing trends.

“We are providing valuable analytics that will help them improve productivity and increase efficiency and profitability while building better relationships with their customer bases while strengthening the local economy,” McNaughton said.

Amber Group will provide the technology and innovation that powers the Amber Pay app through its Amber Innovations Limited subsidiary, but the processing and settlement of all transactions will be facilitated exclusively and securely through NCB’s payment network.

Kirk Prendergast, Product and Portfolio Manager at NCB said the financial institution is constantly advancing the way payments are accepted in order to provide greater benefits for both its merchants and customers.

“NCB is looking forward to taking Jamaican businesses to the next level of payment processing. Having this solution will help to manage customer relationships, meet and exceed customer demands and drive key business decisions," he said.

The developers of Amber Pay reiterated that customers will no longer have the hassle of lengthy transaction times as they will be able to make payments without having to present a card. Another bonus is the comfort of knowing there is a reduced risk of card theft and fraud.

Features of the Amber Pay app include:

  1. Unique rewards platform which allows users to earn points from every transaction
  2. Geo-mapping - real-time merchant locator based on your preferred business sector
  3. Offers and rewards
  4. In-app digital receipts
  5. Real-time spend analytics
  6. Budgeting tools and detailed transactions history

 

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