CEO of Chukka Caribbean Adventures John Byles caught up with Loop News at the recently held UNWTO Conference in Montego Bay where he told us of the company’s latest developments.
Byles talked about their project at Good Hope in Falmouth which sees Chukka Caribbean Adventures adding a waterfall, zip lining and relocating the dining area . Then there is arguably the best river tubing experience to be found in the Caribbean in St Mary and zip lining at Dunns River.
Business is good and Byles is seeing Jamaica’s tourism product move from strength to strength. He noted the impact of millennial travelers and how they are looking more so for an experience rather than a standard hotel room. They seek adventure and are looking to enjoy attractions and are spending money in that area of the tourism product.