Tuesday 7 July, 2020

Thousands participate in ICWI's Pink Run for breast cancer awareness

Kingston College's Ari Rodgers crosses the finish line first in the ICWI Pink Run 5k race on Saturday. (PHOTO: ICWI Facebook)

Kingston College's Ari Rodgers crosses the finish line first in the ICWI Pink Run 5k race on Saturday. (PHOTO: ICWI Facebook)

Thousands took to the streets of Kingston on Saturday morning for the ICWI/Jamaica Reach To Recovery Pink Run.

Participation numbers were just under 3500, more than doubling last year's figures, organisers said.

New Kingston was brightened with pink as the participants took the streets in their pink tutus and tall socks on the 5K course.  The run was the culmination of October’s month of activities coordinated by the Jamaica Cancer Society to raise awareness and funds to assist women in need of treatment of breast cancer.

“We are elated with the overwhelming support we have received from Jamaica this year. Each and every runner and walker has raised funds for someone who is fighting or has survived cancer,” said Carolind Graham, the emphatic Chairperson of the Jamaica Reach To Recovery.

The funds raised from the ICWI Pink Run go to the Jamaica Reach to Recovery, an affiliate of the Jamaica Cancer Society that provides emotional psychological support to breast cancer survivors and in providing financial assistance to women in need of access to lifesaving tests and treatments.

In its third year as title sponsors of the run, which started in 2001, ICWI said the support from other corporate bodies have ensured the success of the Pink Run.

“I must individually thank all the sponsors — RJR Gleaner Group, the Jamaica Observer, LASCO, National Commercial Bank, Running Events, KSAC, TankWeld, Digicel, Restaurants of Jamaica, Sleek Jamaica, Jamaica Civil Aviation Authority, Scotia CritiCare,  CIBC FirstCaribbean Bank, Intcomex Jamaica, Toyota Jamaica, Pure National Ice, Proven, Yoplait, Active Home Centre, Litographic Printers, Yummy and Minnott Services, and the KSAC — for ensuing that breast cancer screening and treatment can be accessed across the island by women and men,” Samantha Samuda, vice-president of Marketing and Human Resources at ICWI and chairperson of the Pink Run.

She added: “ICWI is committed to continually supporting Jamaica Reach to Recovery as they assist individuals affected by breast cancer and support their families as deal with the disease.  The need is great, and we are simply playing our part to help.”


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