Restaurants of Jamaica serves wonders of reading to students
Andrei Roper, brand manager for Restaurants of Jamaica conducts a reading exercise at the Harbour View Primary during Read Across Jamaica Day.
Restaurants of Jamaica (ROJ), operators of KFC and Pizza Hut in Jamaica, partnered with the National Library of Jamaica (NLJ) last Thursday to kick off their Read Across Jamaica Day 2019 activities by visiting the Harbour View Primary and Junior High School.
In show of their solidarity to the Ministry of Education, Youth and Information-led initiative, representatives from ROJ read to students and engaged them in activities that encouraged and accentuated the importance of reading for their continued development.
“The Read Across Jamaica Initiative is something that Restaurants of Jamaica fully supports and we are pleased to be a part of something that encourages and promotes the development of our nation’s children,” said Andrei Roper, brand manager for Restaurants of Jamaica.
“We know how important reading is and it is crucial that our children are aware of the role it plays in developing their critical thinking, as well as their creativity, and helping them to achieve their goals and dreams,” he added.
The National Library of Jamaica, who partnered with ROJ, also endorsed the initiative and commended ROJ for their participation.
“When I heard that Restaurants of Jamaica was coming onboard, I was very happy. The NLJ’s target group is 14 and over, however participating in this campaign gives us an opportunity to interact with the younger children. This is a very important initiative that will have our continued support,” said Beverley Lashley, national librarian at NLJ.
The children at Harbour View Primary were also informed that reading is evolving, and they were urged by East Rural St Andrew Member of Parliament, Juliet Holness, who also supported Read Across Jamaica Day by addressing the students, to make use of the technology they have at their disposal such as computers and tablets, to access reading content.
The Read Across Jamaica Day initiative aims to boost literacy by motivating children to read more. In addition, by inviting influential persons and representatives from well-known organizations to read to and with children across the island, children are exposed to how enjoyable and engaging reading can be. Restaurants of Jamaica also took part in Reading activities at Naggo Head Primary and Angels Primary, and has participated in previous Read Across Jamaica Day activities over the years.