Thursday 21 November, 2019

Pepsi, KFC to give $1 million in Jamaica I Can Bucket deal

Pepsi’s brand ambassador, dancehall artiste Shenseea, was also a part of the launch on Thursday, interacting with customers, who purchased bucket deals during the launch event. (Photo; Marlon Reid)

Pepsi’s brand ambassador, dancehall artiste Shenseea, was also a part of the launch on Thursday, interacting with customers, who purchased bucket deals during the launch event. (Photo; Marlon Reid)

Pepsi Cola Jamaica and KFC have partnered to give Jamaicans the opportunity to win $1 million in the “Jamaica I can Bucket Deal” Promotion, which will run for five weeks over the Heroes Weekend holiday period.

The deal was launched on Thursday at KFC’s Springs Plaza, Half-Way Tree branch, where it was disclosed that there would also be instant prizes throughout the duration of the promotion.

According to Alyssa Moo-Young, special markets manager at Pepsi, winners will come from KFC customers who buy designated buckets of chicken from the fast-food outlet.

Pepsi, KFC Jamaica I Can Bucket deal

Click the slider for photo highlights from the promo launch by Marlon Reid

It will also form part of Pepsi’s ‘Jamaica I Can’ campaign, which, by working with government agencies, seeks to empower youths in areas of arts and culture, tourism, sports, environment and community development.

Moo-Young said: "Everybody wants to win a million dollars and we decided to do this promotion in alignment with our Jamaican I-Can campaign to say, what can you do with a million dollars and what makes you proud to be Jamaican?

“KFC and Pepsi have been partners for many years and of course as one of our strongest quick-service restaurants and one of our strongest partners, we decided that there is no better partner for us, than KFC for this particular campaign."

Pepsi’s brand ambassador, dancehall artiste Shenseea, was also a part of the launch on Thursday, interacting with customers who snapped up bucket deals during the launch event.

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