Montego Bay's Shane E eyes stardom
One of the emerging stars in Montego Bay’s vibrant dancehall scene, Shane E has quietly come through the ranks with hardcore songs like '100 Duppy', 'Blessings A Flow' and 'Gone Sleep'. But even he admits it will take more than hit singles to make him a star.
Appearing on live shows are critical for wider exposure and his management, Afterdark Entertainment, is making a big push to get the deejay on Jamaica’s biggest events. His first big gig this year is the Jamaica International Kite Festival, scheduled for Easter Monday at Grizzly’s Plantation in Richmond, St. Ann.
He is also billed for Reggae Sumfest in July.
“Being on Kite Fest and Sumfest I think is one of the greatest achievements of my career, and now I get the chance to prove to my fans and the world what I got in store for dancehall in the next six months,” said Shane E.
Raised in some of Montego Bay’s toughest communities, Shane E never took music as a career seriously until four years ago when his cousin and mentor, deejay Corey Merital, of the Merital Family, was killed in the resort city.
Known in Montego Bay dancehall circles as the Drag Lord, the 29-year-old artiste’s stocks have risen with '100 Duppy' and 'Blessings A Flow' which have made him one to watch. 'Gone Sleep', released in late 2018, ensured he carried that momentum into 2019.
Shane E is the latest act from Montego Bay to make an impact. The town has also produced the Merital Family (known for the 2010 hit single, 'My Money Ha Ha'), Tommy Lee Sparta and Teejay.
Weary of the Montego Bay artiste tag, Shane E has his eyes on bigger markets.
“I’m looking to put my career on another level, by targeting top charts and hitting Billboard (Magazine),” he said.