Koffee’s Toast in LIFEWTR commercial, goes live on IG with WHO
Created : 2 April 2020
Grammy Award-winning recording artiste Koffee.
Music lovers and stats fanatics know that after winning a Grammy Award, then comes endorsements deals, ad campaigns, and all the perks of having the title to your name.
Such was the same for Grammy Award-winning recording artiste Koffee, whose contagious hit Toast is the backing track to a new TV commercial for the LIFEWTR brand.
Big deal, huh? Sure is!
In other Koffee news, the young celeb - who’s set to “take action” with the World Health Organisation (WHO) and Global Citizen’s Together At Home movement – is on the line up of entertainers and influencers slated to provide a series of live chats and entertainment for all fans, but particularly those of us in self-isolation or quarantine.
By raising awareness with the live concert, the WHO and Global Citizen aim to support the former's efforts to combat COVID-19.
Koffee is the second Jamaican to lock in and lend support in wake of the COVID-19 pandemic. Last week, Reggae royalty and musician Skip Marley provided a “virtual no-contact concert” from his home and racked up over 60,000 views.