Thursday 26 November, 2020

Equip yourself for the digital future with Trend Media and iCreate

Since entering a partnership in June 2019, digital powerhouses Trend Media and iCreate Institute have relentlessly created multiple opportunities for digital career advancement within the Caribbean.

“The newest phase of this partnership comprises an offering of six Digital Marketing Institute certified courses. The program provides the opportunity for online training on Search and Social Media Marketing, Digital & Social Selling along with Digital Strategy & Planning as well as the opportunity to become a certified Digital Marketing Associate or Professional,” Andrew Brown, Senior Marketing Manager, Trend Media Ltd, said in a press release.

Due to the unforeseen global pandemic, many organisations were mandated to put normal operations on pause, forcing a transformation into the new digital normal. As businesses and individuals seek to resume life on this new path, the need for a digital background is greater than ever.

Tyrone Wilson

“We believe that this programme is not only for digital professionals but for everyone. Now more than ever, COVID-19 has shown us just how important digital skills are in every arena. We are happy to continue this partnership with Trend Media to roll this program out across the Caribbean,” said Tyrone Wilson, President & CEO of iCreate Ltd.

Ultimately, the programme seeks to equip individuals and businesses, with the necessary skillset to not only enhance their marketing effectiveness, but necessary to successfully restructure and prepare for the digital future ahead.

As we brace for the fourth industrial revolution paved by digital technological advancement, the demand for skilled digital professionals continues to climb. Continuous evolution of the digital industry requires organisations to implement a strategic and sustainable education plan for employees, to enrich the skillset needed to guarantee the organisation’s competitive edge.

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