Derrimon opens Select Grocers in Manor Park
Derrimon Trading has officially opened its high-end supermarket, Select Grocers in Manor Park, St Andrew.
Select Grocers is expected to help the company diversify its business and satisfy different market segment, according to Derrimon Chief Financial Officer, Ian Kelly.
Both Select, and Sampars Cash and Carry, which caters to the wholesale customers, will have a place in the market, Kelly added.
He said: “Sampars is for people who want to save money. It is a hybrid, where it is cash and carry and also over the counter, while Select is a full service supermarket.”
Derrimon invested over $100 million in Select Grocers following a joint-venture that saw it acquire the assets of Caribbean Home Entertainment Systems, the former operators of Carihome Supermarket.
Kelly said the effort was put into making the premises almost brand new, because of the quality of service that Select Grocers will offer, which will make it stand out among the plethora of supermarkets in the island.
He said, “shopping is about an experience and we want to make the customers’ experience at Select Grocers be first class. That is our objective, to treat everybody as first class, to provide a very good product, in a very comfortable atmosphere and at a price that is reasonable so that both parties can enjoy the success of longevity.”
Kelly noted that the directors will be looking at the prospect of opening other Select Grocers across the island, like they did with Sampers, which has grown to seven outlets.
Derrick Cotterell, chief executive officer of Derrimon Trading, said, “it is such a joy to see hard work being brought to life. Our team and sponsoring partners have worked relentlessly in making this day a successful one and now to see the vision unfolding is truly a moment of pride.”