Airbnb launches Jamaica Homesharing Association
Airbnb launched the Jamaica Homesharing Association at Devon House on Tuesday, in a bid to help to improve the island's tourism product while enabling more Jamaicans to be involved in the industry.
According to president of the Jamaica Homesharing Association, Havanah Llewellyn, the body will also be partnering with local entities to upgrade the standard of the homesharing experience for visitors.
He cited the Human Employment and Resource Training (HEART) as one entity that the body will be working with, with the hope of using the housekeepers that the entity trains.
“We want to be able to bring forth a new day that allows us to move our country in a direction that the little guy can take part in what's happening,” Llewellyn said.
According to Llewellyn, the Jamaica Homesharing Association, arose from individuals within the industry meeting and discussing ways to enhance the experience in Jamaica. He said the group got assistance from Airbnb.
VP Shere-Ann Anderson
Vice President of the Jamaica Homesharing Association, Shere-Ann Anderson, said that there are cultural and economic benefits of homesharing and the association will provide the platform for hosts to share best practices around hosting and hospitality.
Carlos Muñoz, Airbnb's head of public policy for Central America and the Caribbean, said the company hopes that the association will form strong partnerships that will benefit Jamaica.
He said the company's homesharing clubs are independent bodies that empower communities to unite and educate their neighbours and community leaders about the cultural and economic benefits of homesharing.
For his part, Tourism Minister Edmund Barlett said the association will assist more individuals to earn from the tourism industry.
“By empowering individuals to monetise what is often their most expensive asset and giving guests the ability to truly immerse themselves in local cultures Airbnb is expanding the benefits of travel and tourism to new communities across Jamaica and around the globe,” Bartlett said.