Friday 20 September, 2019

Airbnb hosts in Jamaica welcomed 89,500 guests in 2018

These travellers were accommodated by 4,100 hosts who opened their doors to offer locals and foreigners alike.

These travellers were accommodated by 4,100 hosts who opened their doors to offer locals and foreigners alike.

The home sharing community in Jamaica continues to thrive as a growing component of the local tourism industry.

In 2018, Airbnb hosts in Jamaica welcomed approximately 89,500 guests with an average trip length of approximately five days.

These travellers were accommodated by 4,100 hosts who opened their doors to offer locals and foreigners alike a diverse, inclusive and sustainable travel experience in urban destinations such as Kingston, but also in rural areas or areas that typically benefit less from tourist visits.

Home sharing democratizes the tourism industry, providing the opportunity for thousands of Jamaicans to share their country with guests from all over the world, and benefit directly from it.

Jamaican hosts are a diverse group; fifty-nine per cent of hosts are female. The average age of the hosts is 50, with seventy per cent of hosts in Jamaica between the ages of 30 and 59.

"Undoubtedly, Jamaica is an important destination in the Caribbean and thanks to Airbnb, and a strong partnership with the Tourism Minister Edmund Bartlett and the Jamaican Tourist Board (JTB), more and more local travellers, and travellers from the rest of the world, are able to visit Jamaica and travel in an authentic way. This sustainable way of travelling generates a positive and significant impact within the country, and helps to economically empower our Jamaican hosts and their communities," said Carlos Munoz, Airbnb Campaign Manager, Public Policy and Communications for the Caribbean and Central America.

In Jamaica, Airbnb is able to connect travellers to more than 7,600 places to stay throughout the island. For sharing their home, a typical host in Jamaica earned revenues of up to US$2,600 in the last 12 months. This figure is a sample of how Airbnb allows hosts to become hospitality entrepreneurs by earning extra income, which in many cases allows homeowners to offset expenses and stay in their home.

At the same time, Jamaicans also choose Airbnb when travelling. In 2018, there were 14,100 Jamaican guests who stayed at Airbnb listings both in Jamaica and abroad, eager to experience what it is like to live like a local wherever they travel.

In this way, "Airbnb contributes to the development of the Jamaican tourism sector, which shows great potential for growth in 2019," Munoz concluded.

Airbnb looks forward to building its relationship with Jamaica to help grow the tourism sector. With its strong partnership with the CTO Airbnb is steadily working to drive tourism in the region and grow economic opportunity by promoting authentic travel throughout the Caribbean.

2018 Airbnb figures

  • Total Airbnb Guests Arrivals in Jamaica: 89,500
  • Number of hosts: 4,100
  • Percentage of female hosts: 59 per cent
  • Money received per year by a typical host: US$2,600
  • Total listings on the platform: 7,600
  • Total Departures of Guests through Airbnb: 14,100

 

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